The Bissett Report is a years worth of monthly content covering key topics such as pricing, pipeline, marketing, purpose, proof and profitability to name but a few.  

Written on the back of over 26 years of working with the accounting profession, Martin's crucial insights will give firms the upper edge of being ahead of the competition. 

Each report follows the same formulaic text: 

1. Here's My Take 

This is Martin's view on the topic of discussion including observations and insights from the over 2,000 accounting firms that he has worked with. 

2. Here's the Evidence

Martin shares proven evidence from those accounting firms to demonstrate the learnings and mistakes made and the proven methods which worked in practice.

3. This Month's Must-Do

Here is a simple, straight-forward action to implement right away in your practice on the back of the content in the report. 

4. Signpost

Martin signposts to a useful free resource, be it a podcast, an article which supports the talking point in the report. 

5. This Month's Spotlight

A spotlight on where you can find more detail and resources written by Martin to further enhance the report topic.

The Bissett Report Content

  • 1

    Bissett Reports

    • Proof is the Bottom Line for Everyone

    • Only True Professionals are Proactive

    • The Price Is Right Only If You Price It Right

    • A New Business Pipeline Is An Insurance Policy Against Unexpected Client Loss!

    • An Accounting Firm Focuses on Revenue An Accounting Business Focuses on Profit

    • This Time Next Year Will You Be Any Further Forward Than You Are Today?

    • Can a Person Really Be Perceived as a 'Brand' in Accounting?

    • Beyond Making Money, Why Are You in Practice?

    • Your Website Says You’re Proactive, But Where’s The Evidence?

    • People Are Our Biggest Asset

    • The Disappointed Idealist

    • But Martin, You Don't Understand...