The Bottom Line

In this microlearning series of super-short videos, Martin Bissett cuts to the bottom line on key aspects of practice management and growth. 

In seconds you will learn what you need to implement in order to grow your practice and become the superior firm.

With 16 videos, each no more than 5 minutes long you will take away a learning point that you can implement immediately in your accounting or bookkeeping practice. 

Topics covered include: 

  • Pricing
  • Credibility
  • Value
  • Outcomes
  • Social Proof
  • Purpose 
  • Perception


...and many more. 

Help your accounting or bookkeeping practice fly,  starting today. 


Meet Martin Bissett

Founder of The Bissett Group

Martin Bissett is the founder of the Bissett Group of companies that provide practice and personal growth communities, content, and continuing education exclusively to the accounting and bookkeeping professions worldwide.

Previously he established a high six-figure consulting firm while serving as a keynote speaker with over 100 one-off and repeat engagements to his name, as well as becoming the most published author on his topics of specialism with 11 books including 1 bestseller.

Since 1998, he has played a major part in working with over 1800 accounting firms in over 40 countries. These projects have led to those firms acquiring over £500m of recurring fees before inflationary increases, referrals and upselling are factored in. He stopped keeping track of this number over 5 years ago.

Martin now advises both accounting practitioners and FinTech companies alike, at board level.  

What's Included?

16-micro video teachings to implement today

  • 1

    Bottom Line Series

    • Episode 1: Price

    • Episode 2: Price (Part 2)

    • Episode 3: Articulate

    • Episode 4: Credibility

    • Episode 5: Control

    • Episode 6: Value

    • Episode 7: Interact

    • Episode 8: Attract

    • Episode 9: Easier

    • Episode 10: Outcomes

    • Episode 11: Social Proof

    • Episode 12: Hunger

    • Episode 13: Beware

    • Episode 14: Understand

    • Episode 15: Purpose

    • Episode 16: Perception