Breaking the Ice

A 13-minute crash course

Whether it's from a referral, an active marketing campaign, or even the results of a chance connection with a prospective client, you will need to have a first meeting to start off the sales process. This is where many accounting professionals get stuck or worse, sabotage their success.

This crash course, in just 13 minutes,  shows you how to professionally run your 1st or your 50th initial meeting, and lay a solid foundation for winning more clients. 

Meet Martin Bissett

Founder of The Bissett Group

Martin Bissett is the founder of the Bissett Group of companies that provide practice and personal growth communities, content, and continuing education exclusively to the accounting and bookkeeping professions worldwide.

Previously he established a high six-figure consulting firm while serving as a keynote speaker with over 100 one-off and repeat engagements to his name, as well as becoming the most published author on his topics of specialism with 11 books including 1 bestseller.

Since 1998, he has played a major part in working with over 1800 accounting firms in over 40 countries. These projects have led to those firms acquiring over £500m of recurring fees before inflationary increases, referrals and upselling are factored in. He stopped keeping track of this number over 5 years ago.

Martin now advises both accounting practitioners and FinTech companies alike, at board level.  

Course curriculum

  • 1

    Breaking the Ice Crash Course

    • How to Use This Course

    • Breaking the Ice Video Class

    • Breaking the Ice Crash Course Summary Notes

Breaking the Ice

Professionally run your initial meetings, laying solid foundations for winning clients in your firm.