The Referral Bullet (2025)
Discover how to turn referrals from unpredictable strokes of luck into a steady, controllable pipeline of new business with Martin Bissett.
Whether you’re a solo accountant, a firm owner, or a bookkeeper, you know the frustration: waiting and hoping for a good client referral that never comes.
Without a reliable referral system, new business can feel like a feast-or-famine rollercoaster you can’t control.
Business referrals are too often viewed as ‘unforecasted’ and not proactively sought leaving practitioners with dry spells followed by scrambles to handle sudden influxes.
What’s worse, not every referral is a good referral – if your worst clients are the ones referring you, it can actually kill the profitability of your firm.
It doesn’t have to be this way.
The Referral Bullet webinar will show you how to break out of this cycle.
In this no-fluff, 60-minute recording, Martin shares a proven approach to generate consistent, high-quality referrals on demand. You’ll discover how to turn referrals from unpredictable strokes of luck into a steady, controllable pipeline of new business.
The Referral Bullet webinar, will give you powerful insights and techniques to transform your firm’s referral pipeline, including:
Imagine having a dependable stream of high-value client referrals fuelling your growth.
Martin’s practical insights will make that a reality, but only if you show up and put them into action.
Are you ready to bulletproof your pipeline with consistent, quality referrals? Don’t miss The Referral Bullet.
This is your chance to get Martin Bissett’s referral-generation blueprint directly from the source, in real time.
Founder of The Bissett Group

Martin Bissett has worked with over 2,000 accounting firms across 44+ countries since 1998, helping them generate over £500m in recurring fees. As an advisor to accounting firms and FinTech companies at board level, his clients include major names like Intuit, Dext, Xero, IRIS, and ICAEW.
A prolific speaker and author, Martin delivers 10-20 keynotes annually and has written 14 books, including the bestseller Passport to Partnership and Never Mind The Bullets. His work is part of accounting curricula in both the UK and US.
Martin’s career spans the globe, including 23 US states, and his expertise has earned him global recognition. More recently, he has published children’s literature with The Climb and Letting Go, with another release planned for 2025.
Recording of 60-minute webinar
The Referral Bullet (2025)